REDCanada is driven forward by so many inspirational people & values. You’ll meet the people as we continue to share, but you can find everything that we strive for below:

Fairness. Transparency. Ethics. Credibility.

Teamwork: We foster a positive environment, always working toward shared goals.

Inspiration: We welcome new ideas & innovations both from team members & the Canadian public.

In our quest for excellence, we continuously challenge each other to learn new things. We continuously improve, innovate and change – always open to new ideas.

Integrity: We promise to always hold ourselves accountable and maintain the strongest of work ethics in all that we do.

A commitment to ethics is at the core of everything done at REDCanada.

Respect: We believe all individuals deserve to be treated with dignity & respect. We honour our creation by being socially, financially and environmentally responsible.

This pillar of respect goes hand-in-hand with our attitude of giving and sharing our time to result in a positive outcome for many.

The quality of being respectful means to treat your colleagues with dignity and equality, and to always assume they are acting with integrity.

Responsibility: We believe that it is our responsibility to achieve admirable, impactful goals that help motivate and inspire other change-makers.

To ensure we are capitalizing on this responsible believe, we exercise empathy and compassion for all Canadians, and face challenges together.

Technology: We believe in using new & effective technologies in the housing sector to best benefit the Canadian public.

We know that to achieve success, we need to adapt in this ever-changing and uncertain global environment by continuously seeking new and creative solutions – always encouraging other’s ideas.

Decisiveness: We believe in making sound judgements effectively, ensuring we continue making strides with pace & confidence.

Influence: We believe in maintaining our independence, remaining free from influence of individuals, groups or parties.

REDCanada serves all Canadians, without prejudice or bias, from Western Canada to Ontario-Atlantic.

We believe in being courageous enough to stand up to broken systems that benefit a minority while harming the majority.

To maintain its credibility within the public, REDCanada cannot take sides in hostilities or engaged in political, racial, religious or ideological controversies.

Volunteers: We believe in the power held by our inspirational and driven volunteers and team members; and we thank them.

We believe in an attitude of giving, and the act of sharing our time for the benefit of our communities.

We take the time to support REDCanada volunteers and to find out what motivates them to be their best.